
A gentle, creamy cleansing milk face wash that lifts away everyday impurities, excess oil and surface buildup, without the tight, stripped feeling. Made with glutathione, vitamin C and niacinamide for skin that feels clean, soft and looks fresh. 120 ml.
Morning and night: massage onto face and neck for 30–60 seconds.
Rinse with water or wipe off with a damp cotton pad.
It contains glycolic acid, so patch-test first if your skin is sensitive and wear sunscreen by day.
Free across Pakistan, usually 2–4 working days. Cash on Delivery available, 7-day returns.
Your everyday face wash, made gentler. A creamy cleansing milk that removes dust, oil and makeup residue without the tight, stripped feeling — with glutathione, vitamin C and niacinamide for fresh, soft skin.
Purelita Cleansing Milk is a creamy facial cleanser made for the way skin actually lives in Pakistan, heat, dust, sweat, hard water and long days in makeup or sunscreen. It removes the day’s buildup while respecting your skin’s natural moisture balance, so your face feels clean, soft and comfortable, never squeaky or tight.
If your regular foaming face wash leaves you reaching for moisturiser straight away, a milk cleanser is the gentler everyday alternative.
| Size | 120 ml tube |
|---|---|
| Type | Cleansing milk face wash (low foam) |
| Key ingredients | Glutathione, vitamin C, niacinamide; contains glycolic acid |
| Best for | Dry, normal and combination skin; patch-test first if sensitive |
| When to use | Morning and night |
| How to remove | Rinse with water or wipe off with a damp cotton pad |
Cleansing Milk Face Wash starts at Rs 1,549, with a lower price per pack when you buy two or three. Prices include tax, delivery is free across Pakistan and Cash on Delivery is available.
| Pack | Price (PKR) | You save |
|---|---|---|
| Pack of 1 | Rs 1,549 | — |
| Pack of 2 | Rs 2,943 | Rs 155 |
| Pack of 3 | Rs 4,182 | Rs 465 |
Prices include all taxes · Free delivery across Pakistan · Cash on Delivery available · Currently out of stock (join the notify list on the product page) · Live price, checked 27 October 2026.
Cleansing Milk is step one of a simple two-step routine. Pair it with Radiance Cream, or get both in the Glow Duo set and pay 10% less than buying them separately.
For external use only. Avoid contact with eyes and irritated or broken skin; if contact occurs, rinse well with water. Contains glycolic acid, patch-test first if your skin is sensitive, and wear sunscreen during the day. Stop using if irritation develops. Keep out of reach of children. Store in a cool, dry place away from direct sunlight.
Full ingredients: Aqua, Glycolic Acid, Myristic Acid, Lauric Acid, Glyceryl Stearate, PEG-150 Distearate, Cocos Nucifera (Coconut) Oil, Glycerin, Sorbitol, Acacia Senegal Gum, Hydroxypropyl Methylcellulose, EDTA, Ascorbic Acid, Glutathione, Niacinamide.
We ship free to every city in Pakistan, including Karachi, Lahore, Islamabad, Rawalpindi, Faisalabad, Multan, Peshawar, Quetta and Sialkot. Most orders arrive in 2 to 4 working days. You can pay in cash when the parcel reaches you, or pay online and save a little at checkout.
Our promise
Gentle daily cleanse
A creamy, non-stripping formula made for twice-daily use.
No harsh bleaching agents
Free from mercury, steroids and hydroquinone.
Made to cosmetic standards
Produced by our OEM partner in an ISO-, GMP- and BSCI-certified facility.
Documented & traceable
Ingredient (MSDS) and batch (COA) documentation available on request.
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